Value Adding

Value adding technologies offer a significant opportunity to boost profitability by optimising the value of the entire carcass. Value adding is a shift from traditional thinking where processors focused on only a few profitable unprocessed cuts which account for only 15-20% of the carcass weight.

In line with consumer demands, supermarkets are seeking more opportunities for 'case ready' meat - prepared and prepackaged by processors and guaranteed tasty and succulent - even when re-heated. 

Tenderboost ensures consistently tender, juicy meat that has greater appeal to the time-poor consumer who wants a guaranteed quality, quick-fix dinner solution.